Skip to content
MCM_Logo

Case Study: McMurry University

McMurry University ensures a smooth move-in day by texting students, automating processes, and generating excitement.

MCM Case Study LP

+

Text messages sent ahead of Fall 2021 move-in

%

signed up for move-in within 5 minutes of opening the card

Summary

McMurry University used to take a manual approach to manage move-in, including penciling in appointments before transferring information to a digital spreadsheet. With the Campus Moving Experience from Full Measure, the institution now has one system for handling all things move-in, including sign-ups for move-in time slots, and can text important information directly to students. 

Results

  • Streamlined internal processes that freed up staff
  • Increased engagement with new and returning students
  • Decreased confusion among students and families preparing for move-in
  • An easy way to text students relevant content before, during, and after move-in day
  • Faster move-in registrations, which are handled via mobile devices

“Full Measure’s Campus Moving Experience has helped us reach students, increase engagement, and streamline internal processes. If your institution is looking for a smoother move-in experience, then this is the solution you’ve been looking for.”

Courtney Godding

Courtney Godding | McMurry University

Institution Type

4-year private

Location

Abilene, Texas

Student Population

1,100+ undergraduate students

Solutions & Services

Full Measure's Campus Moving Experience

Case Study: McMurry University

McMurry University ensures a smooth move-in day by texting students, automating processes, and generating excitement.

MCM Case Study
Move-In@1x-1

Want to learn more?

Institutions that tap into the full power of Full Measure see even greater benefits – like a notable uptick in tours, better student engagement, and increased application volume.